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Virginia College News

Experienced marketing executive Joanna Reddick has joined Birmingham-based Education Corporation of America (ECA) as the Marketing Director for the online division of Virginia College.  Reddick  has a very strong background in brand management and marketing.  For the past eight years, she has employed by Johnson & Johnson, where she worked on such well known consumer brands as Rembrandt, Rolaids, Rogaine and Listerine.  Before that, she worked at Nisource, IBM, National Journal Group, and Polygram Music. 

Chuck Trierweiler, ECA Chief Marketing Officer, says, "With the tremendous growth in our online programs--now with almost 6,000 students worldwide--we want to not only intelligently maintain that growth, but also make certain the student experience is the best it can be as we successfully fulfill our brand promise to every single student who enrolls.  We are delighted to have someone with Joanna's extensive background and abilities to help steer that effort."

Reddick holds both a Bachelor degree in Music and a Master of Business Administration degree from Howard University. She has already relocated to Birmingham from New Jersey and is happy to be closer to family in Savannah and Atlanta.